BAGGI is a brand consultancy that creates brands with soul.

Brands that people are inspired by and feel naturally drawn to.

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WHY?

We create the right conditions for creativity to flourish, where people and ideas, not process,

take priority.

By building strong partnerships and teams

that enjoy collaborating, to make a positive difference.

Creating award-winning, effective work that draws businesses, customers and communities together.

Our Story

The name ‘BAGGI’ originates from baggy trousers and football terraces. The raw emotion, or soul, you feel watching live sport and music.

Like being drawn towards a bonfire.

BAGGI was set up to encapsulate this feeling.

We are a small collective of people who thrive on thinking, creating, making and doing together.

Strategists, designers, writers and producers that love what we do at work, and beyond.

To create brands with soul, we believe:

Trust breeds magic

The confidence and conviction to produce our best work.

Real people, real stories

We inspire through emotion first, then fact.

Keep things simple

If it’s a complex problem, we better find a simple solution.

Embrace serendipity

Be inspired by your passions and trust your intuition.

Our Ethos

Giving Back

We feel it’s important to give back what we can to our local community, young talent and the industry we’ve been lucky enough to be a part of. Here’s how:

Discover Creative Careers

Inspiring young, diverse talent to consider a career in the creative industry.

Bucks New University

Building closer ties with our local design undergraduates.

Northern Design Festival

Partnering students from Lancaster University to elevate design and provide creative opportunities in the North of England and beyond.

DBA & RSA

We’re also hugely proud to be members of the Design & Business Association (DBA) and fellows of the Royal Society of the Arts (RSA).